There are many different types of catering businesses. Below, we present the information some different types of food and beverage businesses. We wish you pleasant reading.
Before reading this content, we recommend that you read our article on Classification of Food and Beverage Businesses.
Fine Dining Restaurants
Luxury restaurants are food and beverage establishments where special meals are served with special presentations. In general, there is a customer profile with high purchasing power and customers consider to eating as an activity. Their menus are highly advanced and rich. Usually there are some separate menus prepared for the beverages in fine dining restaurants. A significant percentage of income comes from alcoholic beverages consumed with meals.
It is a type of traditional French restaurant whose name in the language means pub. In the past, these places, which offered more seafood menus and produced their own beer, spread throughout the world and changed in parallel with the cultures of the countries. Brasserie restaurants are generally defined as the fine dining environment for all day and aim to serve top quality food in a more relaxed atmosphere and at a more affordable price.
Fast Service Restaurants
The main purpose of these restaurants, which emerged in the 1920s in America, is to prepare the food as soon as possible and serve it to the customer. The cashier prepare and serve the products to the customers after takes their orders and payments. They generally works in disposable containers and in a self-service manner. Customers take their meals and sit at their tables. Service employees are only responsible for the collection of vacancies and cleaning the table. The most important thing is organize the time correctly. Fast food restaurants can be chain or independent businesses. The five most important fast food companies in the world can be listed as Subway, McDonald’s, Starbucks, KFC and Burger King, which are also chain businesses.
Traditional restaurants are generally ordinary restaurants that are located in the city centre and do not have any standard or feature. In traditional restaurants, which is the most common type of business, food is affordable, table service is available, and the staff has a medium level of training and experience. Food and beverage service and collection of dirty dishes are carried out by the same staff. Different service methods, rich menus and different cooking methods are applied in this type of restaurants. The grills, stone/convection ovens, stoves and other cooking elements can be used separately to prepare food in traditional restaurants and most businesses have all of these cookers.
The bistros is a small restaurant in the original Paris incarnation, serving simple mid-priced meals in a modest setting. They are mostly defined by the food they serve and typically serve slow cooked foods such as French home cooking (cassoulet, beans, etc.). The bistros are thought to emerge from the basements of the buildings rented as apartments or pensions, as the owners aim to increase the income by providing food and beverage services to their customers. In the past, the bistros started to serve as businesses that produce a certain amount of food every day with simple menus. With the addition of wine, coffee and tea service to the menu, the purpose of visiting bistros has changed beyond only nutrition. Today the bistros are serving with a wide range of products, as a la carte menus, cake, ice cream, dessert, alcohol, etc.
Mom and Pop Restaurants
These restaurants, which have emerged in America, are cheaper, simple and easily prepared food and table service businesses compared to luxury restaurants. These types of establishments are generally family restaurants and the variety of food and beverage offered is limited. They compete with food and beverage businesses that offer a limited products such as hamburgers, pizza, and sandwiches. Many meals are prepared with fresh food and the service staff does not need to be experienced.
Steak Houses generally refers to food and beverage businesses specialized in meat dishes. Steak Houses started in New York in the mid-19th century, after increased New Yorkers demand for meat and could afford to buy expensive meat dishes. Overseas samples of these businesses not just focus on red meat, also serve poultry, pork and seafood. The cooking degree of the meats are asked to customers while ordering in these restaurants. The cooking temperatures are in the form of rare (bloody, only top and bottom lightly cooked), medium rare (slightly bloody), medium well (cooked in & out sides) and well done (in & out sides are dark and lost the juicy form).
Bars & Pubs
Although pubs are known as alcoholic beverage sales and entertainment businesses but they also provide some of food services too. Some businesses employ experienced chefs and call themselves “gastropub”. In addition to drinks, food served as an appetizer is also offered. Approximately 65-70% of the income of such businesses is derived from beverages with alcohol. Mostly preferred by young people.
Cafes usually have comfortable seating areas. Cafes are businesses where hot and cold drinks, snacks and foods such as sandwiches, pizzas and cakes are easily prepared. Due to the importance of the time factor, the foods are prepared and consumed quickly in these enterprises. One of the biggest advantages of these businesses which operating in a long time period of the day are fast customer cycle and affordable prices. Some cafes try to enliven the atmosphere with live music. In recent years, these enterprises have appeared as additional units in businesses such as shopping malls and stores whose main field of activity is not to provide food and beverage services.
Themed restaurants are food and beverage businesses where the elements such as meals, menus, prices, design, decor, ambiance, uniforms are designed in accordance with a specified theme. Decoration and atmosphere are important in these restaurants. A limited number of meals are offered in different ways and entertainment is emphasized. Stunning presentations are important in these restaurants, so meals may be secondary. There are lots of restaurants in many themes such as rock music and cartoons. In these restaurants, menus are usually created suitable for the theme and the atmosphere of the restaurants is determined within the framework of the selected themes.
Patisseries are businesses which operating with accommodation establishments or independent department, that produce and sell chocolate, ice cream and candies as well as various pastries such as cake types, cakes, pies, cookies and pastries. In some sources, it is stated that patisseries are among the food and beverage businesses which offer fast service because the food can be prepared and offered for sale or served in advance.
Such restaurants offer very limited meals to their customers as a la carte service. These restaurants are trying to become experts in one of the kebabs and becoming quite common nowadays. Because of these features, food cost controls are easy and most of their sales are in the supper services.
These types of restaurants are among the food and beverage businesses that concentrate on a single product. It has become widespread rapidly due to the low cost of food and the labour. Pizza restaurants are businesses where pizza and complementary products are ordered to the staff at the cash desk and eaten at the restaurant or taken as a package.
Ethnic restaurants, which have become popular in recent years, are the restaurants that reflect a certain culture with their features such as décor, menu, music and staff uniforms. In ethnic restaurants, all elements of the restaurant are shaped within a certain cultural scheme. Every element, from the food served to the decoration even to the staff uniforms, is shaped around the culture. It offers dining and entertainment experiences, such as connecting with cultural heritage or meeting foreign cultures and culinary cultures. Ethnic restaurants emerged as a result of people’s interest in different cultures. It also serves tourists coming to the region. These restaurants can be operated either as a part of hotels or independently. Chinese, Korean, Indian, Mexican restaurants can be given as examples of these restaurants.
Restaurants in Shopping Centres
They are food businesses located in the large shopping centres that have increased in recent years. The area where they are located is often called the “food court”. Table service can also be provided in these establishments where self-service is used extensively. Customers consume the products they purchase from the food and beverage businesses they prefer, on the tables located in the central area. The cleaning of the tables and the collection of the dishes are done by the central cleaning staff.
Catering establishments are businesses that provide customers’ requests and needs wherever, whenever and under conditions they want with their well-equipped kitchens. Areas of activity range from hotels to large sports events, from simple home parties to celebrations on luxury yachts. In previous years studies, it was defined as “catering” services as services for organizations such as cocktail, wedding, celebration and ball. In current sources, “catering” businesses are defined as businesses that provide food and beverage services for leisure and recreation activities, social events and celebrations within various institutions and organizations.
On-site catering service:
The catering establishment has necessary equipment for the operation such as the banquet hall and kitchen in its own. On-site catering can also be positioned within the hotel and is called the banquet section.
It is in the form of providing the service in places far from the catering company. Offsite catering requires good planning and logistics. Because tables, chairs, materials, equipment and food and beverages must be taken to the venue. Sometimes it requires the installation of all kitchen areas and equipment. Although the catering service may seem exciting but it is a very stressful type of service due to reasons such as weather conditions, late arrivals, changing event times or last minute changes. Therefore, all parties should be involved in the process to ensure that the event runs smoothly.